Windscreen2U is one of Malaysia’s fastest-growing automotive glass service providers, operating multiple outlets across West Malaysia and offering windscreen repair, replacement, and tinting services.
When Pixelmites Digital began working with Windscreen2U in August 2024, the brand was already generating strong traction:
RM1.8 million in month-on-month sales
24 outlets across West Malaysia
Heavy reliance on manual lead handling
Inconsistent lead quality and follow-ups
No unified national marketing system across outlets
The leadership team’s goal was not just to “get more leads,” but to build a scalable growth engine that could support nationwide expansion, outlet onboarding, and long-term revenue stability.
As Windscreen2U scaled, they faced three critical bottlenecks:
Fragmented Marketing Across Cities
Each outlet required local relevance, but there was no structured system to run highly localised campaigns at scale.
Operational Strain From Lead Volume
Manual handling of enquiries created response delays, inconsistent follow-ups, and revenue leakage.
Creative Fatigue & Funnel Inefficiency
Existing ad creatives lacked systematic testing, retargeting logic, and full-funnel optimisation.
Pixelmites approached Windscreen2U as a long-term growth partner, not just an ad agency.
We built a highly localised ad system across major cities in West Malaysia, ensuring each outlet had city-specific creatives, targeting, and messaging.
This allowed Windscreen2U to dominate search and social visibility in multiple regions simultaneously.
We implemented a full-funnel strategy covering:
Awareness & acquisition
Retargeting for undecided prospects
Conversion optimisation
Repeat enquiries & loyalty layers
This turned cold traffic into high-intent enquiries and recovered lost leads through structured remarketing.
We produced 25+ high-converting video ads, continuously testing angles, formats, and messaging to combat creative fatigue and scale winners.
We built a structured retargeting framework designed to
“turn silence into second chances” by re-engaging users who viewed ads, visited landing pages, or initiated enquiries without converting.
To solve operational strain, we implemented an AI-powered customer support system to handle first-touch responses, FAQs, and lead routing.
This reduced manual workload and improved response speed across multiple outlets.
Between August 2024 and 2026, Windscreen2U achieved:
RM1.8M → RM2.8M+ in month-on-month sales
Over RM2.8 million in MoM sales generated at peak scale
24 outlets → 45+ outlets across West Malaysia
Scaled marketing support for 40+ active outlets
8%+ average CTR
15% conversion rate attributed to ads
80% reduction in manual work through automation
Faster lead response times
More consistent follow-ups across outlets
Highly localised campaigns across 15 cities
Nationwide brand visibility across West Malaysia
25+ high-converting video ads produced
Structured retargeting framework implemented
Full-funnel optimisation across acquisition → conversion
This wasn’t a “run ads and hope” engagement.
Pixelmites acted as a strategic growth partner, focusing on:
Revenue impact, not vanity metrics
Systems, not just creatives
Scalability, not short-term wins
Operational efficiency, not just lead volume
By combining performance marketing, automation, creative production, and funnel strategy, Windscreen2U transitioned from a multi-outlet operator into a nationwide automotive brand with a repeatable growth engine.
Today, Windscreen2U operates:
45+ outlets across West Malaysia
Generates up to RM2.8M+ in monthly sales
Runs a scalable, localised marketing system
Uses AI-powered customer support
Maintains strong paid ads performance across multiple cities
Paid Advertising (Meta Ads)
Localised lead generation, retargeting, and full-funnel campaigns across multiple cities and outlets.
Paid Advertising (Google Ads)
High-intent search campaigns to capture bottom-of-funnel demand and dominate city-level visibility.
Social Media Content Creation
Branded content designed to build trust, authority, and engagement across Windscreen2U’s digital presence.
Video Ad Production
Creative development and testing of 25+ high-converting video ads for performance marketing at scale.
Schedule a call with us to find out more about what our marketing can do, specifically for your business.